J. Gary Shansby, Founder, Chairman and CEO of Tequila Partida ─ the world’s top-rated tequila ─ announced today the immediate promotion of Steve Lauth, Partida’s Director of Finance, to Vice President, Operations. In his new role, Steve will be responsible for sales, finance, administration and all US and Mexico operations. Steve will continue to Co-Chair Partida’s Operations Committee with Vinicio Estrada, President of Casa Partida in Mexico.
“Steve has a unique understanding of how sales, marketing, finance and operations can all interact seamlessly and with transparency to achieve goals and targets together, allowing a growing operation to thrive,” said Mr. Shansby. “I am thrilled to extend this promotion to Steve, a valued member of the Partida team.
Steve joined Tequila Partida in 2009 after having spent the previous 12 years in the alcoholic beverage industry with Scottish & Newcastle Importers. Steve was instrumental in growing Newcastle into the #1 Imported Ale in the US, holding senior roles in finance and operations and serving as a member of the executive management team and board of directors. His accomplishments were numerous, including serving on the executive committee, leading strategic planning and holding responsibility for a team of finance, operations and other managers across the company. Prior to his important role at Scottish Newcastle Importers, Steve held senior finance positions with The Keller Corporation and Harper Robinson and Company. He is a graduate of St. Mary’s College in Moraga, California, with a B.S. in Accounting and Business Administration.
“I am looking forward to contributing to the strong growth Tequila Partida has enjoyed the past few years,” said Steve. “Our entire team has a passion and commitment to deliver the finest Tequila to our customers and consumers. With the support of respected industry experts and renowned mixologists, Tequila Partida is winning over the most discriminating Tequila aficionados with its smooth, pure agave taste profile. I’m looking forward to the challenge of delivering the highest rated Tequila from the Tequila Valley to your favorite bar, restaurant and liquor store.”
About Tequila Partida
Tequila Partida (tequilapartida.com) is an authentic, all-natural, estate-grown ultra-premium Tequila, made from 100% blue agave in the Tequila Valley, the heart of Mexico’s historic Tequila region. From cultivation and harvest to cooking, distillation and aging, Tequila Partida maintains exceptional standards of quality and consistency. F. Paul Pacult, the leading spirits authority in America, recently rated Tequila Partida Reposado as the best tequila in the world, and one of the top five spirits in the world. Tequila Partida produces four distinctive Tequilas: Blanco (not aged), Reposado (aged six months), Añejo (aged 18 months) and Elegante (aged 36 — 40 months). Tequila Partida is now distributed in Mexico, as well as Alabama, Arizona, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Idaho, Iowa, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nevada, New Jersey, New Mexico, New York, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Texas, Virginia, Washington, DC, Washington and Wyoming.