Marques de la Mota have today announce the launch of Don Juan Tequila, the first baroque style fine sipping premium tequila to enter the market. Don Juan Tequila is made from 100% blue agave and produced in Amatitan, Jalisco, officially recognized in 1769, by the Real Audiencia (Royal Court) of Guadalajara, as the principal manufacturing center of "vino mezcal" the name used to describe the distilled agave spirit before it was known as tequila.

"The desire to share the passion of enjoying a fine sipping tequila along with the pairing of great recipes, food and music, was the reason to start the company," said Vicente Mota, co-founder of Marques de la Mota.

The company's goal is to produce and distribute the three variations of Don Juan Tequila, Silver, Reposado and Anejo with the purpose of positioning the brand in the top tier of the major spirit distributors catalog in the U.S. followed by global distribution.